House of Therapy
Co-op | Spring 2023
Videography, Social Media, Product + Packaging Design
Promotional Video
The focus of this project was to help expand a small business, House of Therapy's, online platform through a short promotional video featuring the main services the business has to offer. The main services covered in the video are art, massage therapy, and essential oil informational classes.
The process consisted of research, meeting with the clients to create a storyboard, filming, editing, and uploading the work to their social media sites.
Shirt Designs
Design 1
Photography
Vectorizing
Color Palette
#860038
#FFFFFF
Design 2
Moodboard
Original Artpiece
Vectorized
Color Palette
#CCE6EC
#263894
Gift Sets Packaging + Product Design
The goal for creating these gift sets was to focus on each aspect of the small business’ services by providing elements that fit with the overall mission and vision, while also effectively portraying what each service offers at House of Therapy.
Contents
“Cultivate creativity”
Art- personal touch card, print of art, sage stick
“Cultivate healing”
Counsel- personal touch card, affirmation card set, elevation roller ball blend
“Cultivate peace”
Massage- personal touch card, deep blue, relaxation roller ball blend
Affirmation Card Design
Moodboard for Affirmation Card Set
Created a design for a set of 31 affirmation cards for the counsel kit. Goal was for clients to have a card a day, one for each month, with a positive message that they could then shuffle up and reuse at the start of a new month.
Personal Touch Cards
Polling House of Therapy’s followers through social media, these ‘personal touch cards’ were created to add a special touch to each gift set. Some examples are shown below.
Packaging Design
Began exploring the process of creating packaging design for the product. Vectorized sketches from artist differentiated each box from the other depending on the service that was being targeted.
Box Cover Illustrations Vectorized